Trend watch – Cola Beers
Hot on the heels of Melbourne’s collective Nutella craze – where it was all Nutella in all things, the beer world is starting to follow suit...
Hot on the heels of Melbourne’s collective Nutella craze – where it was all Nutella in all things, the beer world is starting to follow suit...
Today it was announced that Mountain Goat brewery was to be bought out by Asahi. Today two pioneers of modern beer in Australia have finally...
Right now we are watching the beer industry go through all sorts of massive change and as “craft” beer growth continues the massive multi-national beer...
The new Little Creatures seasonal release is a 4.4% “Summer Beer”. Or in other words; their new “tweener”. tweener ˈtwiːnə/ noun US informal noun: tweener; plural noun: tweeners 1....
A number of years ago I was part of a “focus group” for the Matilda Bay brand. This was in the lead up to their...
A few days ago there was an article doing the rounds, to much applause from beer pundits, titled Stop calling beers ‘sours’. The pundits’ consensus...
Last week I posted a snark filled “Press Release” parodying those from by major breweries. It was partly inspired by this clunker of a press release...
Changes are afoot at Little Creatures, as the move to bring the White Rabbit brand closer to the new East Coast home in Geelong, and the...
[BRAND] has launched an exciting new beer that really captures the changing face of the beer market. The new [FUNKY NAME OR MAYBE JUST WHAT STYLE...
I don’t love to gush about freebies, and often don’t love taking them with all the baggage they bring but I would be some sort...