Let’s Get A Cool Hat…
If the new Instagram is any indication, the CUB marketing team look to be re-positioning Victoria Bitter. Updating the increasingly tired 70’s and 80’s bloke...
Category: Commentary
Five Predictions For Australian Beer In 2017
Here’s lazy listicle with no research or evidence to back it up. These things get way more traffic than any well-researched 2000-worder. Don’t worry, I’ll use...
Podcast ‘sode 72: Tom and Will talk IPAs, Emus and Rum
Today there was no Dave, so instead we asked Tom Delmont from Fixation and Will Ziebell (Froth Magazine and Crafty Pint) to join the show....
Getting Hyped For A Local Summer
This week included two events from two Victorian breweries that are firm favourites of mine. While I don’t regularly share individual events on the site, both...
MoCu – Good Idea, Strange Execution.
When we were about eight years old, my friend Joel and I created a game. Played on a tennis court, with a basketball, it was kind of...
A Considered Reply To Beer Article Comments – Part II
People who comment on news websites are so stupid. Who would even comment on a news story… and by that I mean they should do...
Mainstream Media Just Don’t Understand
Us beer dorks love lining up the latest mainstream media article about beer and picking out all the mistakes. Throwing schadenfreude at any minor slights while...
Hop Thief 8 – A Journey
July 18, 2016 Good afternoon, James Squire has just released its newest variation, Hop Thief 8. To celebrate its arrival, we will be sending you...
Long White Who?
The Mystery Of The Long White Cloud Ever heard of a brewery called Long White Cloud? Unless you pore over beer competition results, I’m going to...
Asahi – Making Moves
With all eyes on “Megabrew”, the AB-InBev meets SABMiller merger that has been rolling through various regulatory bodies over the last 12 months, Asahi are quietly...
